Behind every cookie recipe and inspirational photo on Pinterest is a customer who’s ready to spend some major dough.
In fact, Pinterest users spend 126% more money than other social media users.
Get in on this action:
1. Case the competition. See what Pinners purchase from your competitors by going to: www.pinterest.com/source/“Insert-your-competitors-URL-here”. Replace the quoted text with your competition’s URL to compare product type, style and price point.
2. Encourage engagement. Not all of your Pins need to be about your products. Got a flower business? Create a board with cool landscaping ideas for your followers, or give special shutouts to Pinners who post photos of your creations.
3. Always be closing. Increase engagement by as much as 80% by using a site likeShare As Image that lets you add call-to-action text to your images without pricey photo shopping tools.
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